CARE innovates to develop educational and community resources that promote the health and well-being of older adults by:

  • Identifying opportunities where our research, practice and educational expertise can be leveraged to meet unaddressed needs
  • Working with stakeholders to define goals, audiences and complementary efforts
  • Finding partners to help disseminate resources widely

CARE’s innovation is driven by our history of collaboration, our strong commitment to moving known solutions to practice settings, and our track record of producing user-friendly, widely-disseminated educational and support materials.

This is very important work. Many more working adults find themselves having elder care responsibilities.

—Wisconsin human resources executive